If you manage a small business, you need an online presence. If you can't be found on Google, you are missing out on a huge percentage of your possible audience and client base. Unless you have a team of developers, it's up to you to build a website and market yourself. Thankfully, website builders are typically simple and inexpensive. The site-builder plans contain design tools and ways to market your site and a hosting plan.
When you build your own website, you no longer have to worry about being a PHP or HTML genius. These services allow you to input classic coding if you prefer, but they focus on simple drag-and-drop functionality. To become proficient, you may only need to watch a few tutorials and follow a few steps before you publish a professional-looking site to a global audience and still stay within your budget. Our top-rated services are Weebly, Homestead and Squarespace. Make sure to take a look at our articles on site builders for more information about website-building services.
The best website builders have a balance of simplicity, features and support. We rated each service based on site-creation experience consisting of the following criteria.
Design & Multimedia
Drag-and-drop website builders allow you to add text, video and audio, among countless other files. If the dashboard is confusing or non-responsive, you may not spend much time in the creation process, which could lead to a less professional website. Image-editing tools are a great addition, but they don’t count for much if the usability of the service is low.
Because readers tend to browse on their phones and tablets, you need to choose a service that allows you to see a responsive, real-time design of your mobile site that corresponds with your full site.
Once you've created your site, you need to get it out to your audience. These services should send your content out to each major search engine and allow it to be shared on social media. In order to be found through relevant searches, you need the option to add meta keywords, titles and tags to your content.
The best website builders we evaluated integrate hosting into the services they sell. We compared the amount of storage and bandwidth these companies offer. Also important are the number of webpages offered within a website, the number of associated email addresses, the inclusion of analytics tools and whether a domain name is included in the purchase price.
Help & Support
You should also consider the level of support the website-development software offers. If you have experience with creating a website, you may only have an occasional question. If you are a novice, though, you need the ability to quickly get help. Good support options include FAQs on the company's website, tutorials, and telephone and email support.
Every small business should have a website to increase its brand awareness, gain new customers and improve its revenue. Creating a website that best suits your needs is easy with a website-builder application. Whether you're a web-savvy expert with design skills or new to presenting your company online, creating a website and maintaining it can be easy and inexpensive with the best website-builder software.